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Saturday, August 11, 2012

Artist of the Day: A$AP Rocky

A$AP Rocky, the best known member of the A$AP Mob, has certainly had a busy year. Around one year ago today, much hyped single "Peso" from his debut mixtape LiveLoveA$AP led to a buzz so large that Rocky was signed to a $3 million deal by Sony and RCA. After LiveLoveASAP was a hit on the blogosphere and received an XL rating from XXL magazine, Rocky embarked on a country-wide tour with radio favorite Drake. Armed with a new legion of fans, Rocky kept the hype train on the tracks by releasing "Goldie." "Goldie" was a vintage Rocky track, teeming with lyrics of nu-thug living- broads, brews and blunts- showing he has what it takes to keep the fire burning.

August, apparently, is a lucky month for Rocky, because this one has been especially eventful for one of rap's hottest new stars. Coming on the heels of single "Bath Salt" and the announcement of Rocky's new mixtape LongLiveA$AP Rocky's Mob detailed a group release that would feature plenty of their founder. Not only is Rocky a bona fide star solo artist, he's a business man and creator of what could be the biggest, most influential, mob since Odd Future. With potential that seems to be off the charts and a brilliant in-house producer in Clams Casino, the sky seems to be too limiting for A$AP Rocky. His relaxed flow is the music to the ears of fans of Wiz Khalifa and KiD CuDi but his intelligence and wordplay is far superior to that of his contemporaries. Although A$AP Rocky may not yet be tearing up the airwaves, don't be surprised if he has an even bigger breakout in 2012.

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